Tunisia enjoys several comparative advantages, such as low labour cost and proximity to the EU market. According to the 2017 textile labour cost comparison, the average cost per operator hour in the Tunisian industry is significantly lower than in Morocco and Turkey.

Due to the reactivity of the Tunisian apparel sector delivery times ( 2 to 3 weeks ) are lower than Turkey and Poland ( 3 to 4 weeks ) and definitely lower than India and China (12 à 20 weeks).

Thanks to its proximity to Europe, Tunisian Workers are familiar with the european mentality and work culture. Italy is only 1 hour away from Tunis by aeroplane, France and Germany 2 hours away, Copenhagen and Stockholm are 2h 30 and 3h away respectively. Most of the tunisian factories employ multi-linguistic skilled workers: French, English, Italian and German are widely used.